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Welcome to the Sylvanian Families!

Welcome to the Sylvanian Families!

Tiny, fuzzy, and flocked, the Sylvanian Families have been capturing the hearts of kawaii fans all around the world for decades. It’s hard not to f...

Kawaii Culture
Monkey Around with Monchhichi

Monkey Around with Monchhichi

Have you ever had the chance to meet Monchhichi? As a lover of all things cute and kawaii, you’ve probably run into this freckle-faced, thumb-sucki...

Kawaii Culture
Let's Meet Labubu!

Let's Meet Labubu!

Labubu, a quirky and fluffy monster designed by Hong Kong artist Kasing Lung, has become a global phenomenon with long shop lines, limited-edition ...

Kawaii Culture
It’s Play Time With Pingu!

It’s Play Time With Pingu!

Meet, Pingu, a playful little baby penguin who finds himself waddling into all sorts of adventures! Even though Pingu can only communicate through ...

Kawaii Culture
Meet the Magical Moomins!

Meet the Magical Moomins!

Step into the magical world of Moomin, the lovable, hippo-like trolls from Finland! With a huge fanbase in Japan, Moomin's universal charm appeals ...

Kawaii Culture
Get Crazy With Chiitan!

Get Crazy With Chiitan!

Meet Chiitan, Japan’s ultimate representative for kawaii mischief! This ridiculously cute mascot is known for the whirlwind of chaos it brings with...

Kawaii Culture